This International Women’s Day (IWD), the Australian Breastfeeding Association (ABA) is proud to celebrate the achievements of women everywhere and within our own organisation. The 2024 theme, Accelerate Action, emphasises the importance of taking swift and decisive steps to achieve gender equality. It calls for increased momentum and urgency in addressing the systemic barriers and biases that women face, both in personal and professional fields. At the current rate of progress, according to the IWD campaign, full gender equality won’t be reached until 2158. Over five generations from now. So, together, let’s Accelerate Action to speed up the rate of progress worldwide. 

One of the most impactful ways to accelerate change is to Support the Supporters. Through Breastfeeding Friendly Workplace (BFW) accreditation, ABA helps workplaces create inclusive environments where breastfeeding mums can continue their journey after returning to work. This means advocating for paid lactation breaks, private expressing spaces and a culture that normalises breastfeeding, removing barriers that often force mothers to choose between their careers and their babies. 

At the heart of ABA’s work are our incredible volunteers, who dedicate their time, skills and passion to supporting breastfeeding mothers across Australia. Whether through local groups, the National Breastfeeding Helpline or advocacy and education initiatives, their grassroots efforts make a real difference in the lives of countless families. Their work embodies the spirit of Accelerating Action, showing how community-driven support can lead to meaningful change. 

How You Can Be Part of the Action with ABA 

We invite our health professional members to join us in driving change this International Women’s Day. You can: 

  • Share ABA’s social media posts to spread awareness about breastfeeding and gender equality. 
  • Encourage workplaces to become Breastfeeding Friendly Accredited through our Breastfeeding Friendly Australia program. 
  • Advocate for policies that support breastfeeding mums in the workplace and beyond. 

Follow ABA on social media this March as we celebrate #IWD2025 and continue our mission to create a more inclusive and supportive future for all women. Together, we can Accelerate Action for gender equality, one step at a time.